Bing VS Google

We all know that Google is the 800 pound gorilla in the room but did you know that 23% of ad traffic comes from Bing. That is a big percent and presents some real opportunities.

Who Sees My Ads

Bing Ads is Microsoft’s version of Google Ads. Bing Ads allows you to run ads on both the Bing search network and its partner networks like Yahoo! and AOL (yes, people still use it)

Cost Per Click

Did you know, the average, a click costs 33-42% less on Bing than it does on Google Ads. That’s a pretty big deal, especially in industries with a high average cost-per-click (CPC).

Less Competition

With Bing there is less competition which means better ad placements and less comparison shopping, which can potentially lead to better results for your business.

Bing Marketing Integration — Google commands most of the online search market, so when most people think of paid search, they think of Google Ads. However, don’t count Bing Ads out.

Bing now accounts for 23% of the online search volume and that percentage is steadily growing. In fact, Bing was created by Microsoft and comes preloaded on many PC’s and it is getting more popular with each passing day. With all that in mind, now is a great time to give Bing Ads a try. The platform is easy to use and — more importantly — there’s a lot less competition.

At DOYJO we understand marketing and how to get you the results you crave. Let us help you grow your business and convert prospects to paying customers.

Bing Marketing Integration We all know that Google is the 800 pound gorilla in the room but did you know that 23% of ad traffic comes from Bing. That is a big percent and presents some real opportunities.

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Gary Bohringer

Director of Marketing

Great Design with a Focus on Business Results is the Key to all Successful Marketing Campaigns!

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Brian Bateman

Director of E-Commerce

20+ Years as Director of E-commerce, SEO and Digital Marketing. The Real Deal.

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Increased Re-Marketing Reach 96 %

Branding Display Ads 93 %

Conversions Data Analysis 99 %

ROI Data Analysis 99 %

I joined the volunteer arm of the SBA called SCORE in September of 2013. I immediately noticed that their website could not be discovered via Google searches using keywords/phrases that our clients would (more…)

Craig Ranger

I noticed that the new patients we have been getting right from the start have been more ideal of who we would want, as far as having insurance, willingness to follow recommendations, and ready to buy.